Media Advisory - May 19, 2008
Omaha, NE - Opinions of frequent flyers to be announced;
summer travel forecast discouraging. Register
here
to download the full May 22, 2008 report.
Dean
Headley and Brent Bowen, co-authors of the Airline Quality
Rating, will announce the first national AQR Frequent Flyer
Survey at 10 a.m. CDT Thursday, May 22. The media are
invited to attend either simultaneous news conference in
Wichita, Kan., or Omaha, Neb.
It is
recommended that national media contact local broadcast
affiliates for audio and video coverage of the news
conferences. The news conference in Wichita will be held in
the Morrison Hall boardroom at Wichita State University. The
news conference in Omaha will be hosted by Elliott Aviation
on the east side of the Omaha Eppley Airfield. Weather
permitting, it will be held outside with the airline
terminal in the background.
The
full press release, data and charts may be downloaded exclusively at www.aqr.aero . Headley
and Bowen will be available for individual interviews
immediately following the news conference.
Headley
is associate professor and chair of the department of
marketing at the W. Frank Barton School of Business at
Wichita State University. Bowen is a professor at the
University of Nebraska at Omaha.
Information about consumer sentiment toward current air
travel will be revealed. The researchers also will discuss
the upcoming summer travel season and project what airline
passengers should expect during this busy time.
The
survey has more than 5,000 participants and represents less
than +/- 2 percentage points of error.
According to Headley and Bowen, the flying public is fed up.
They are demanding accountability, which is the purpose of
the flyer survey.
Additional information to the national survey will include:
-
Data request from a member of Congress who sponsors
the Airline Passenger Bill of Rights legislation
-
The launch of the second phase of the national
Frequent Flyer Survey
-
AQR data that will give a glimpse into the summer
travel season
-
The establishment of the AQR Quarterly Report
presented by AQR Aero
For information about the AQR or to schedule interviews
with the researchers, contact Joe Kleinsasser at Wichita
State University at (316) 978-3013, cell (316) 204-8266 or
email: joe.kleinsasser@wichita.edu; or Tim Kaldahl at the
University of Nebraska at Omaha, (402) 554-3502 or (402)
672-0828 (cell). |
